The range of BIC cosmetic-grade temporary tattoo markers were redesigned by international design agency JDO. The aim is that the new visual identity will break category conventions and invite young people to express t...
Jack Cousins
Simple reveals new daily booster serum branding
The Unilever-owned global skincare brand sought the help of British-based brand design agency Sunhouse to elevate its portfolio with a new range of products. The agency was responsible for the packaging design as well...
Transform Awards Nordics 2022 winners announced
Representing the best in corporate, product and global brand design and strategy, the Transform Awards celebrate excellence in rebranding and brand development from all around the world. Transform magazine is proud to...
Southampton FC launches three kit design-inspired NFTs
Becoming the first-ever English Premier League club to launch an NFT of its kit designs, Southampton FC turned to London-based design and brand studio ShopTalk/DEPT to forge a strategy which focused on fan connection...
Gander designs old school visual identity for Pop Up Grocer
Pop Up Grocer, considered a ‘creativity and innovation hub for brands in the CPG space and beyond', sought the help of the Brooklyn-based design agency Gander to curate a visual rebrand that matches the company’s...
Danish cultural icon Tuborg receives brand refresh
British-based brand agency Robot Food’s work sought to unify and strengthen the brand world in order to find relevance for modern Danes. Driven by a brief of branding Tuborg to not just be for dads, the agency created...
SomeOne creates broader rebrand for British online retailer Very
The London-based branding agency sought to change perceptions of Very being a female-focussed fashion retailer by widening its attraction to a more digitally savvy audience. By distilling the identity down to its icon...
Cadbury latest global brand to invest in sonic identity
Sonic branding agency DLMDD worked with composer Guy Farley to produce the brand’s new sonic logo. Written on a one of a kind 1895 Steinway piano, it aims to epitomise Cadbury’s iconic line ‘There’s a glass and a half...
Wagamama launches sustainable packaging range with industry-first material
By using the recyclable material cPET, design agency Morrama’s work is set to cut up to 330 tonnes of virgin plastic every year from the British restaurant chain’s operations. The redesign, which is set to replace 8 m...
Postcard from Wellington, New Zealand
Janelle Rodrigues, founding partner and creative lead at graphic design and brand strategy agency Creature, speaks to Transform about the branding scene in New Zealand, also referred to here by its Māori name of Aotea...
