• Transform magazine
  • February 04, 2023


Jack Cousins

Superunion designs latest Eurovision Song Contest visual identity with Ukrainian agency


The London-headquartered brand and design consultancy undertook the project in a partnership with Starlight Creative, a creative studio from Kiev. The agencies were also responsible for designing the 2023 Contest’s sl...

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Five minutes with Paul Sumpter

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Paul Sumpter, creative director and founder of London-based music and sound production company The Futz Butler, discusses the importance of offering greater buy-in for clients who want a sonic identity....

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Chicken of the Sea rebranded for first time in 20 years

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The ethically sourced seafood brand sought the help of New York-based branding agency Little Big Brands in an attempt to bring about ‘modern relevance’. The agency’s work oversaw the creation of a new brand strategy,...

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Blue State redefines Oxfam’s brand positioning and identity to focus on equality


With the globally recognised charity deciding to update its ‘confused’ identity for the first time in its 80-year history, New York-based Blue State was brought onboard to simplify the brand’s identity and connect aut...

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Five minutes with Studio Everywhere


Transform chats with Studio Everywhere co-founders David Brabbins and Jason Berg, and partner Aaron Cole, about the consultancy’s establishment of its decentralised, member-controlled creative consulting network. Laun...

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Eurostar Group on fast track following rebrand

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Following the integration of Eurostar and French-Belgian high-speed train operator Thalys in May 2022, global brand agency DesignStudio was tasked with creating a brand and design system for holding company Eurostar G...

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Transform magazine delighted to announce partnership with Design denmark

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The Transform Awards Nordics remains the only awards programme to recognise excellence in creativity and strategy across the whole region. Transform magazine can today announce a unique partnership with Design Denmark...

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Transform Awards North America open for 2023 entries

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Now in its ninth year, the Transform Awards North America remains as committed as ever to celebrating the transformative power of brand strategy, creativity and design throughout the entire continent. Transform magazi...

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Five minutes with Judy Su

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Judy Su is the creative director at Blue State, a progressive campaign consultancy based in Brooklyn, New York. She chats with Transform magazine about her work on the Elizabeth Warren Presidential campaign, working f...

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Cable network company Starz comprehensively rebranded by Loyalkaspar

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The American television network, which is owned by Lionsgate, sought the help of Loyalkaspar to devise a brand strategy, voice guidelines and design system. The agency’s work also involved the creation of a new logo w...

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