• Transform magazine
  • November 06, 2024

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Vietnamese super app MoMo undergoes complete brand transformation

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E-wallet app MoMo launched a rebrand with the help of M-N Associates that aims to encapsulate the company’s essence and broaden its reach. With MoMo's business operations underlining a push in Vietnam towards beco...

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Natural wellness brand Reset reveals fresh new identity

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Reset, a company from Indian pharma giant Venus Remedies Limited that supplies patented pain-relief products, has entered into the wellness and nutrition industry. Landor was responsible for creating a brand that is i...

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Ascend Studio reveals ‘cutting-edge’ brand identity for Automated Architecture

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AUAR, a series A stage start-up that constructs houses with robotics and AI, has launched a rebrand as part of Ascend Studio’s Worldfirst Brand Accelerator Programme. The aim behind the redesign was to provide AUAR wi...

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Reorg announces dynamic rebrand and new name, Octus

Octus Logo

The rebrand for Reorg, a leading provider of global credit intelligence and data, was led by growth strategy firm Prophet. The new name, brand strategy and visual identity captures how the company’s operates across th...

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Rebrand of New York’s oldest museum promotes national dialogue

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The New-York Historical Society Museum & Library, founded in 1804, has played an important role in preserving, collecting and studying the country’s foundational documents and artifacts. However, its confusing nam...

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Beyond the tech suffix

Artiphoria A Pattern That Looks

From fintech to medtech, a vibrant and competitive landscape has meant reputation, credibility and vision are competitive advantages that simply cannot be ignored by brands operating in these sectors. A recent Transfo...

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China Now Music Festival rolls out calligraphy-inspired brand design

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Produced by the Bard College’s US-China Music Institute in partnership with the Central Conservatory of Music in Beijing, China Now is an annual series of events. The visual identity redesign for this year’s festival...

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Tech Japan reintroduced as Talendy

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Talendy Holdings, formerly Tech Japan, uses an Employer of Record model to facilitate talent acquisition within the technology industry. The removal of 'Japan' from the brand name enables international expansi...

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Cappelli Design Agency creates new identity for Associazione Archivio Storico Olivetti

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The rebrand, headed by Italian design agency Cappelli, is encapsulated by Associazione Archivio Storico Olivetti’s new logo; Archivi Olivetti. The archives, founded in the Italian town of Ivrea in 1998, collect, organ...

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Regent Hotels & Resorts open Santa Monica hotel with ‘authentically Californian’ brand world

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This month, the Regent Santa Monic Beach opened its doors to Californians and tourists after a period of absence from the Americas. The reintroduction of the luxury hospitality brand was supported by a multi-channel c...

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