• Transform magazine
  • March 28, 2020



#TransformTuesday: 3 March

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Here's this week's selection of rebrands from around the world, from New Zealand kiwis to mental health service providers. For more from #TransformTuesday, follow @Transformsays...

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Transform Awards Asia-Pacific opens for entries for 2020


The sprawling Asia-Pacific region reaches from the sands of Sydney to the high-rises of Shanghai, and everywhere between. The Transform Awards celebrates the best in rebranding and brand development across this region, to set the benchmark...

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Constructing a building firm's brand

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Companies in B2B industries have, in decades past, retained tired brands designed largely for a business audience. These have become outdated as digital communications has developed, meaning further touchpoints are required and every brand...

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Majid TV rebrand delivers bright outlook


Abu Dhabi children’s channel Majid TV has undergone a rebrand courtesy of Art&Graft. The design studio was approached by Pentagram to work on the repositioning of the channel, which is part of Abu D...

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London tops World’s Best Cities list for fourth year running


Resonance Consultancy has announced the world’s 100 top-performing cities in its annual 'World’s Best Cities' report, with London once again claiming the top spot, and New York and Paris in second and third place respectively....

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Sydney’s Inner West Council gets reflective with new identity


Following a merger of three councils in Sydney’s Inner West district, a new identity was required to unify the region. The newly formed Inner West Council wanted to reflect the area’s vibrancy, creativity and diversity and appointed brand...

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Five minutes with Jos Harrison

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Global design strategy director at Reckitt Benckiser, Jos Harrison has had extensive experience directing branding and design on both the client and agency side. Speaking to Transform magazine, Harrison reveals the best strategies behind d...

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Born Social discusses overcoming apathy on social media

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Social media content agency Born Social says social-first approach requires ideas to have come from social platforms either directly or through a cultural trend and that they have to be made for social, meaning they take full advantage of...

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Global expertise hub OKRE launches with new brand


Opening Knowledge across Research and Entertainment (OKRE) is a new organisation that aims to bring together the research sector, entertainment industries and personal lived experience to support the creation of compelling content that exp...

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#TransformTuesday: 18 February


Here's this week's selection of rebrands from around the world, from Greek airlines to Australian coffee cups. For more from #TransformTuesday, follow @Transformsays...

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