Coca-Cola unveiled 'Real Magic,' the brand’s first new global brand philosophy and platform since 2016, which invites people to celebrate the real magic of humanity....
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Design Council announces new climate focus and mission to mobilise UK design community
The leading advocates of the UK design community, Design Council, launched ‘Design for Planet,’ an initiative to galvanise and support the UK’s 1.69 million design community to address the climate crisis....
Brand consultancy refocuses business model to tackle racism
Brand consultancy firm, Brand By Me, was named a UK Small Business of 2021 after refocusing its strategy to help clients build brands that deliver social justice and long-term impact....
Spintank develops identity for Lyon bicycle express network
Digital French agency, Spintank, developed the brand identity for ‘les Voies Lyonnaises,’ the new itinerary for Lyon’s future express cycling routes. The name, ”Les V...
Butterfly Cannon designs identity for new no-alcohol wellness aperitif
Creative agency, Butterfly Cannon, developed the brand identity and packaging for Papil, a new, alcohol-free wellness aperitif that launched at Luxe Pack Monaco....
B&B studio reimagines UK’s biggest plant-based supermarket
London-based creative agency, B&B studio, worked with The Vegan Kind, the UK’s biggest vegan supermarket and subscription box service, to refine the brand’s positioning for a more vegan-friendly nature. B&B s...
SomeOne designs new destination brand for Olympia
Creative design agency, SomeOne, developed the new destination brand for Olympia London, a West London-based exhibition and event space. The brand strategy and visual identity aims to position Olympia as London’s newe...
Design Bridge New York unveils new identity for hot dog shop
Global design agency, Design Bridge New York, unveiled a new brand identity for Crif Dogs, the Manhattan-based hot dog spot....
Transform Tuesday: 28 September
Here is this week's roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....
Currys PC World and Pepsodent rank highest in SoundOut’s personality report
UK computer and software retailer, Currys PC World, and American toothpaste brand, Pepsodent, ranked number one in the UK and US category, respectively, of the new report by sonic testing company, SoundOut. The report...
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