• Transform magazine
  • February 04, 2023

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London-based Free The Birds designs new brand world for Erno Laszlo

FTB 1 Erno Laszlo Case Study

The global luxury skincare brand company sought the help of Free The Birds to elevate its position as a pioneer in the wellness skincare space through a new brand identity and positioning. In a bid to refine the brand’s portfolio into skin concern pillars, the agency’s extensive work saw the creation of new brand architecture as well as the redesigning of front-line packaging, digital marketing templates, photographic assets and the introduction of a brand ambassador programme.

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