Andrew Godley, head of client services for B2B marketing agency Punch!, discusses why industry perceptions around B2B brand marketing need changing. What do you feel...
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University student refreshes Kopparberg’s best-selling ciders
Ben McKay, a Ravensbourne University London student, designed a limited time makeover for the Swedish brewery and cider company’s most famed flavours. With the refresh coming into effect throughout the UK this summer,...
Transform Tuesday: 12 April
Here is our latest roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transform_magazine on Instagram....
Carne Group receives full visual update from Cardiff-based Clout Branding
The Welsh agency recognised the global asset management firm's brand and communications, which operates throughout eight countries, had become overcomplicated and difficult to navigate. Clout sought to simplify th...
Five minutes with Karolina Namyslowski
Karolina Namyslowski, creative director at amp sound branding, talks to Transform about the evolution of sonic branding and the challenges of working in the industry as a woman....
Chicago-based agency VSA Partners reimagines entire brand identity of FuelCell Energy
The American firm, which is a global leader in the designing, manufacturing and operation of fuel cell power plants, had its marque, typography, colour palette completely redesigned. VSA’s work also introduces a new b...
British agency Studio Noel refreshes hire and events company SLX’s brand identity
SLX offers events industry expertise in lighting, audio, video and rigging. The London-based agency created a brand video, along with a suite of in-house 3D illustrations, as part of the attempts to create a cohesive...
Transform Awards Europe 2022 winners announced
The Transform Awards continues to be the only awards programme to celebrate excellence in rebranding, repositioning and brand development in Europe. Transform magazine was proud to announce this year’s winners at Tran...
Five minutes with Rebecca Williams
Rebecca Williams, design director at BrandOpus, discusses with Transform her passion for all things design and illustration in the world of brand development. How muc...
New Lebanese food brand Biladi receives modern visual identity for its range of spreads and dips
London-based design agency Lewis Moberly was tasked with creating an identity and designing the packaging for the Middle East-themed food brand. Operating in a cluttered and confused category, Biladi sought to be some...
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