• Transform magazine
  • June 22, 2024

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Adrianna Marie Lora

Collaborative earning app Fluz undergoes vibrant and maximising rebrand

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Fluz partnered with global brand and digital studio Koto to create a colourful rebrand. The design, which centres around the brand essence 'Life on Max', leverages the idea of maximising cashback, and now aims...

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New skincare brand aims to shield city skin

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Urban Kind, a new Swedish skincare company, partnered with Scandinavian consumer branding agency Everland to design the packaging for its products. The product range targets customers living in cities, claiming it wil...

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Orchestra Sinfonica di Milano rebrands identity to attract international audience

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The renowned Italian orchestra partnered with global brand consultancy Landor to refresh its identity. Aiming to become more accessible to a wider, international audience, there has been a 56% increase in subscription...

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Life Fitness unveils new product series launch campaign

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Life Fitness teamed up with Syn, a UK-based creative agency, to create a global marketing campaign for its new commercial fitness line - Symbio. With this new product line, they hope to set a new standard in commercia...

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The World Games unveils Chengdu 2025 logo

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The Local Organising Committee (LOC) of Chengdu 2025 has unveiled the logo for the 12th edition of The World Games that celebrates where the games are being held. It incorporates traditional Chinese symbols including...

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Inghams unites under strategy 'Because it's great outdoors'

Inghams Poster

UK tour operator Inghams partnered with design agency SomeOne for a rebrand that focuses on making the most of the outdoors. The rebrand aims to inform customers of Inghams' wide variety of outdoor holiday options...

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UK brewery showcases eye-catching rebrand

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Vocation Brewery teamed up with design agency Turner Duckworth to build distinctive packaging. The rebrand aims to create a unique visual identity that is easily recognisable on the shelves....

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TD Bank Group sonic identity promotes inclusivity and accessibility

Toronto Dominion Bank 1969

TD Bank partnered with global audio branding agency Sixième Son to craft the American national bank’s first sonic identity. Set to be used in television, online advertising and TD ATMs, the sound moniker was crea...

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Lions Prep renamed Frive following new brand mission

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Frive, a UK-based food subscription service, partnered with Among Equals to rebrand and reach wider audiences with the promise of holistic ready-to-eat meals. Now leveraging taste, health and convenience in its design...

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Wilkinson Sword cut-through redesign aims to challenge Gillette

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Popular razor company Wilkinson Sword partnered with B&B studio to reposition itself as “The Blade Masters since 1772”. Modern updates to its logo and products sought to create a unified feel by highlighting the l...

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