For students, making a decision about the future of their education can be a daunting task. Choosing the correct school can change a student’s life, however the choice is often overwhelming....
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London's iconic Leicester Square reveals new place brand and logo
Somewhere in London there’s a place home to one of the UK’s earliest statues of William Shakespeare, a place featuring the world's largest sweetshop and a place once known as London’s most renowned duelling locati...
Bentley reveals revamped magazine to modernise public image
Bentley Motors has unveiled the relaunch of Bentley Magazine, led by content marketing agency Archant Dialogue. The new magazine is quarterly and sports a new, contemporary design while offering aesthetically pleasing...
#TransformTuesday: 26 June
Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays....
Young branding talent to be recognised by Transform’s inaugural 30 Under 30 awards
The never-ending drive that compels young people to want to change the world, the ambition young people in business showcase and the incredible talent they display, is about to be celebrated by Transform magazine for...
Coffee company adopts new identity to ‘Unleash the flavour’
London-based creative brand agency Studio More has collaborated with Manchester-based coffee company Cool Cold Brew (CCB), working closely with its founder, to design a brand identity, that captures the essence of the...
Brand positioning and its impact on corporate and societal change
Building a brand – either in terms of awareness or business growth – requires, among other things, a fastidious approach to brand collaborations and a keen understanding of brand positioning. At Cannes Lions, some of...
New branding by Free the Birds reflects Girls’ Day School Trust’s values
Carrying 125 years of heritage, the Girls’ Day School Trust (GDST) has built a name for itself, being considered as a revolutionary organisation for girls. Its pioneering nature has been highlighted for the past two y...
Dispatches from Cannes Lions, part two
Olympic athletes are inspiring. They offer the world their drive, their success, their failure and most of all, their stories, in every Olympiad. At Cannes Lions today, they offered creative professionals their opinio...
#TransformTuesday: 19 June
Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays....
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