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Ossified in the glass cabinets of the Museum of Brands, Packaging and Advertising in Notting Hill, London, the story of over 200 years of consumer culture takes the shape of haggard Heinz tins and faded Cadbury's...

It began simply; with a relative asking founder Moni Varma to import basmati rice, a rarity in Britain in the 1980s. The need inspired Varma, who helped run a steel company in his native Malawi, to begin a rice busine...

Evocative of the bustling activity of modern family life, ‘Hive’ was chosen as the perfect name for British Gas' modern smart home system. Digital and remotely-enabled, Hive enables users to regulate abodes from t...

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

The Transform Awards Europe 2017, held in March of this year, was the biggest event held by Transform magazine thus far. Rewarding and celebrating the brand stories of almost 600 delegates, the quality of entries and...

Prior to the year 1766, art was static canvases and fixed, messy easels. The artistically inclined were confined to paid-for studios, specifically reserved for painting and making, to develop their creations. Then the...

The Cleveland Cavaliers are one of the National Basketball Association’s most electrifying teams. The Ohio-based franchise fields a roster brimming with all-star talent, and a team payroll that tops the league at $128...

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

Among the plethora of opportunities that exist for brand and design agencies, perhaps the prospect of rebranding the loans integral to ensure students can complete their university degrees is one of the least relished...

This year͛s Cannes Lions festival is coming to an end, and as a crowd of creative enthusiasts bid each other adieu, it is not without fair recognition of the true quality of work on offer. Yet as droves of delegates h...