• Transform magazine
  • March 03, 2024


Pritcia (Beaux) Wongwaisayawan

Place branding: Morocco

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With countless experiences and an authentic global brand, Morocco is a successful tourist destination. But positioning that offer to English-speaking audiences required a new brand that could effectively depict and pr...

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Britain's boardroom brand language

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According to research conducted by research agency, Illuma, brand language has earned priority within Britain’s boardrooms, especially in the financial sector. It sta...

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Black is the new black

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According to a study released by CartridgePeople.com, UK adults take greyscale branding more seriously. This could mean that British businesses could attract more cus...

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Addicted to Porsche


World-renowned, German sports car manufacturer, Porsche, launched its new campaign with neuroscientific research that reiterates its prestige. The research claims tha...

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Victory for Kiddee

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A unanimous decision found that PMS International’s Kiddee suitcase does not infringe on the EU registered design of Magmatic’s Trunki ride on suitcase. The Supreme C...

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Norway's winter games

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Mather & Co, a Cheshire-based design consultancy, has redesigned The Norwegian Olympic Museum. The new design celebrates the history of the Winter Olympics in the...

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BBC branch brand

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Creative brand agency, Studio Output, was appointed to create a new, fully integrated, brand identity for BBC’s Connected Studio. The new global initiative from BBC c...

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Going nuts for nuts

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Creative agency, Kingdom & Sparrow, branded Pistachio Provenance with a contemporary new design and website. With its striking and smart packaging, the recent lau...

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Facebook plays its cards right

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London-based creative agency, Human After All, was appointed to create decks of business-to-business playing cards for Facebook to deal out its annual marketing statistics....

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Hilton rises to the challenge


A new brand campaign by London-based advertising agency, Fold7, repositions internationally renowned hotel and resort chain, Hilton.   A new advert appears to speci...

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