Articles

It's been 20 years since WKD first asked the question, 'Have you got a WKD side?' Now, in veteran status, the seasoned alcopop specialist is taking the bold jump from asking questions, to making statements...

Sales of vinyl records are soaring and Millennials are out chasing Pokémon, as the past and the future collide, how can brands build a bridge between the digital and physical? Simon Massey, global CEO at the Gild...

Trebor, best known for its extra strong and soft mint options, has rebranded its premium range of mints. Trebor Mighties are sugar-free and arrive in a smaller, more compact packaging, as well as a new flavour that in...

Nature-conscious public garden Bloedel Reserve, based in the state of Washington, has rebranded with the help of Seattle-based design specialists Phinney Bischoff's creative-environmental focus....

Global outreach, a contented workforce and progressive CSR approaches are oft-cited cornerstones for brand success. Yet financial achievement remains a crucial component in deciding the ranking for brands, particular...

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

Since its launch in 1990, Lucozade Sport has dominated the market for sports drinks in the UK. Now, in the face of stiff competition and a more health conscious market, it has undergone the biggest rebrand of its 25-y...

London-based branding agency Ragged Edge has teamed up with Ella Mills, the social media star behind Deliciously Ella, to provide the food blogger with a new design system and logo....

The Manchester branch of Denmark-based branding agency, Agency Spring, has teamed up with Nordic confectioners Cloetta to redesign Skipper’s Pipes, a traditional pipe-shaped liquorice confectionary beloved in Denmark....

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...