Originally a regional bank headquartered in Columbus, Ohio, Huntington opted to venture beyond the American Midwest, aiming to become a national powerhouse. With over 150 years of heritage, the rebranding project by K...
Jack Cousins
Evolving a heritage brand
M+C Saatchi Consulting's global CEO, Rhonda Hiatt, and Fruit of the Loom Inc.'s senior director, consumer insights, Chad Holleman, chat about Vanity Fair Lingerie's winning work for the Transform Awards No...
How does always-on intelligence drive transformative growth for brands?
M+C Saatchi Consulting's executive creative director, Amanda Skudlarek, and senior strategy director, Kristyn Bertrams, join Transform editor Jack Cousins at the Transform Awards North America 2025. They discuss t...
Five minutes with Six Cinquième
Transform magazine caught up with Six Cinquième’s founders, Ash Phillips and Miro LaFlaga, at Brand New conference in Pittsburgh, PA. Fresh from giving a talk at the event, the pair discuss how their agency has e...
New MassiveMusic brand and website designed to amplify the power of sound
Tasked with uniting every part of MassiveMusic behind one clear narrative, creative studio Koto positioned the global music and sound partner to lead the industry’s next wave of growth....
Winners announced at Transform Awards ANZ 2025
Transform was back in Sydney tonight to celebrate the winners of the Transform Awards ANZ. Recognising the very best of rebranding and brand development throughout the Australia-New Zealand region, the Awards once aga...
Winners announced at Transform Awards Asia 2025
Transform was back in Shanghai to announce the winners of this year’s Transform Awards Asia at the Ritz-Carlton. The evening once again reflected the very best work in brand strategy and development on the Asian conti...
New D&AD brand manifesto and movement ask industry: Is creativity dead?
D&AD, the global non-profit that promotes creative excellence in design and advertising, turned to Uncommon Creative Studio as it moves into a new era. Launched ahead of its 2026 Awards programme, D&AD’s new b...
Monotype: Brands can engage younger audiences with typography
The global typography company’s latest report reveals fonts are signals of tone, personality and trust for gen Z and millennials. Monotype’s latest report, ‘Fonts, Fe...
AI boom reflected in Best Global Brands ranking
Interbrand’s Best Global Brands 2025 report, which ranks companies based on brand value, saw Nvidia record the largest-ever value increase in the report’s history. US...
