• Transform magazine
  • July 04, 2020

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Conference and awards recognise best in employer brand management

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An organisation can guide and position its own reputation, but it does not own it. Ownership is bestowed to an organisation by its stakeholders – including its customers, investors, employees and prospective employees...

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#TransformTuesday: 1 November

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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A brand new start

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As brand consultancies continue to lay the foundations for global ubiquity, the sweeping challenges of balancing brand architecture with burgeoning regional demands are fiercer now more than ever. Global creative agen...

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Remarkable rebrands recognised at Transform Awards North America

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It was another standout year for rebranding and brand development in North America. Amid a changing industry, the ever-increasing needs of clients and an increasing amount of brand touchpoints and communications metho...

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#TransformTuesday: 25 October

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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A sassier breed of potato

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Looking to branch out of the family farming business, fourth generation potato farmers Mike Russell Smith and Colette Cronje have created a new luxury crisp brand, Savoursmiths....

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Disruptive brands and digital whirlpools

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David Baddiel is not, perhaps, the first person you might expect to see as the concluding speaker at a conference on brands and digital marketing. And, with the soundtrack to Baddiel’s opening gambit nothing other tha...

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A tall story

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Topping a rich list of high-profile companies on the brand storytelling survey, Apple has been identified as the top storytelling brand in the UK. Winning the award for the fourth time in a row, Apple's marketing...

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#TransformTuesday: 18 October

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Escaping the dating apocalypse

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Today, finding a date is as easy as swiping right on an online dating app. Though there have been accounts of successful relationships using such platforms, many users today have begun to lose hope in today’s digital...

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