Graphicks refreshes identity of London private wellness club Dolphin House

Brand studio Graphicks has reimagined the identity for Dolphin House at London’s Dolphin Square, creating a more commercially focused brand for its mixed-use and hospitality spaces. The new identity introduces warm, organic colours and refined typography across touchpoints including spa signage, marketing materials and lifestyle amenities. The work aims to align stakeholders while strengthening the destination’s appeal to its target audiences.