• Transform magazine
  • April 25, 2024

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#TransformTuesday: 11 December

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Mexican chain Wahaca sports playful, new look

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In the saturated market of casual dining, standing out is hard, especially when there are new brands popping up every day. For the UK’s Mexican street food restaurant...

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Microsoft changes app icons to ‘get out of people’s way’

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Microsoft has updated the design of its app icons to display more discrete and less disruptive images, allowing users to focus on each application’s use, not its branding....

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#TransformTuesday: 4 December

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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New brand broadens scope and awareness for British Academy

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The British Academy, UK’s national body for the humanities and social science, has introduced a new visual identity , which mirrors the academy’s evolution, growth and influence across the UK, with it shaping policy a...

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Five minutes with Yego Moravia

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Yego Moravia, executive creative director at global creative studio Stink Studios LA, has helped to build and lead the Los Angeles office of Stink Studios, working with client partners such as WeTransfer, Netflix, and...

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Transform's Young Contenders are building a better brand industry

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Transform magazine covers rebranding and brand development, strategy, design and creative across Europe’s brand industry, and beyond. The industry is developing and maturing, proving with more confidence its value to...

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Miami Marlins introduce new generation of brand identity

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This is not the first time the Florida Marlins has undergone a drastic rebrand. In 2011, the then-Florida Marlins changed their name, logo, and uniform, in an effort to evolve, expand and reach new audiences. Almost a...

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Type foundry puts its best feet forward with new serif typefaces

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Not long ago, web designers were confined to a handful of safe typefaces – safe in that they remained clear and legible in all major browsers. Needing to complement logotypes and align with brand guides digitally and...

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Bank of America logo is the same, but better

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Bank of America, the second largest banking institution in the US with an international presence in over 35 countries, has revealed a new brand identity, consisting, among other things, of a new logo designed by creat...

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