Jack Cousins

The global brand and design consultancy, known for its work with The Heineken Group, Nestlé, L’Oréal and Renault, hopes the launch of its New York office will help the group benefit from a diversified global...

Launched by sound branding agency amp for a seventh consecutive year, its Best Audio Brands 2026 report compared the efficacy of over 150 global sonic brands. While spending on short-term custom music soared, there wa...

British flight search aggregator and travel agency Skyscanner has its eyes set on becoming a globally recognised brand. Its director and global head of brand design ops, Carla Sandhu, sits downs with Transform editor...

For the past seven years, Glen D’Souza has worked at Forsman & Bodenfors’ Toronto office as ECD and then head of creative. Following the news that his office will be joining 72andSunny’s ‘Creative Collective’ to b...

With governments around the world struggling to solve some of humanity’s biggest issues, the private sector has responded from the ground up. Jack Cousins explores the rise of ‘change brands’....

Back for a 17th year, the Transform Awards Europe remains the continent’s only dedicated celebration of rebranding, repositioning and brand development. Transform is proud to announce this year’s shortlist which refle...

Originally a regional bank headquartered in Columbus, Ohio, Huntington opted to venture beyond the American Midwest, aiming to become a national powerhouse. With over 150 years of heritage, the rebranding project by K...

M+C Saatchi Consulting's global CEO, Rhonda Hiatt, and Fruit of the Loom Inc.'s senior director, consumer insights, Chad Holleman, chat about Vanity Fair Lingerie's winning work for the Transform Awards No...

M+C Saatchi Consulting's executive creative director, Amanda Skudlarek, and senior strategy director, Kristyn Bertrams, join Transform editor Jack Cousins at the Transform Awards North America 2025. They discuss t...

Transform magazine caught up with Six Cinquième’s founders, Ash Phillips and Miro LaFlaga, at Brand New conference in Pittsburgh, PA. Fresh from giving a talk at the event, the pair discuss how their agency has e...