Jack Cousins

The Transform Awards ANZ is officially back. Celebrating a sixth year of the awards programme, the region will once again unite around the transformative power of brand strategy, creativity and design....

With over 500 years of maritime history, the Portsmouth Historic Dockyard, which is nestled within the city’s HM Naval Base, hosts one of the world’s most important naval collections. Needing its main attractions to b...

The Fondation Abbé Pierre, a French charity that campaigns in favour of affordable housing, required a new identity following accusations of abuse made by multiple girls and women against its deceased founder. In...

One of Mauritius’ most popular attractions, La Vallée des Couleurs required a new identity that could aptly position the company for the future while still honouring its homeland. In reimagining the company as ‘Valle...

Formerly a part of US tech firm L3Harris, the professional pilot training company needed an identity that could speak to both B2B and B2C consumers. London-based design agency BrandMe sought to create a brand that als...

The Veikkausliiga - made up of Finland’s 12 best football teams - has unveiled its new brand that highlights the pride of supporting your local club. It turned to international brand consultancy Bond, which altered th...

In its 16th year, the Transform Awards continues to be Europe’s only awards programme to celebrate excellence in rebranding, repositioning and brand development. Transform was delighted to celebrate with the continent...

For the past 16 years, the Transform Awards has celebrated the transformative power of brand strategy and design across five continents in the form of region-based awards nights. In 2024, it decided to create a bold n...

With attention gently fading, Mozilla was in dire need of a strategy shift to reassert its values of openness and accessibility. Jack Cousins discovers how the organisation is rebranding for the next era of tech....

As the fastest-growing used car marketplace in the UK, Motorway needed a new identity capable of matching its future ambitions. It turned to global design and creative studio Otherway, along with TwentyFirstCenturyBra...