• Transform magazine
  • February 04, 2023

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Amazfit unveils new brand identity

TT 23 November Amazfit

Smart technology brand, Amazfit, worked with San Francisco-based global brand consultancy, Landor, to develop refreshed visual identity, which aims to reflect the customers’ values and lifestyles, and connect the bran...

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Lendinghome rebrands to Kiavi

TT 16 November Kiavi

American real estate investors (REIs) lender, LendingHome, worked with B2B branding agency, BrandingBusiness, to develop a new identity for the company, which officially rebranded to Kiavi, as part of a larger strateg...

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Free The Birds unifies wilko with brand portfolio refresh

TT 16 November Wilko

British high-street retail chain, wilko, worked with creative agency Free The Birds to develop a new brand positioning that will unify its own lines under the same identity for the first time....

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Beyond Group rebrands to Beyond

TT 16 November Beyond

Beyond Group, comprised of strategic data solutions consultancy, Beyond Analysis and compliance risk consultancy, Beyond AML, rebranded to Beyond: Putting Data to Work Ltd....

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Design Bridge Singapore rebrands Australian fabric softener brand

TT 16 November Fluffy

Global design agency Design Bridge worked with Colgate-Palmolive Australia to develop a new identity and packaging for fabric care brand, Fluffy. The fabric care cate...

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Five Minutes with John Brash

John Brash Bio

John Brash, founder and CEO of luxury place-making and destination branding agency, Brash, speaks to Transform magazine about the future of destination branding. He explores how luxury place-making in the Middle East...

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Five minutes with Claudio Guglieri

Claudio Guglieri (1)

Claudio Guglieri, executive creative director at global experience company, Huge, speaks to Transform magazine about the relationship between a brand and its product. He argues it's essential to express core brand...

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Postcard from Mumbai

Postcard From Mumbai

Kurnal Rawat, creative director of brand agency Landor & Fitch India, speaks to Transform magazine about the distinctive aspects of brand design in Mumbai and more widely, in India....

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White Bear creates new brand identity and website for Stribe

Stribe2

Creative agency, White Bear, developed a new identity and website for employee welfare and engagement company, Stribe, that aims to hero the brand’s core values and solidify its commitment to employee happiness....

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A LINE designs new brand identity for Abnormal Security

Abnormal 1

Brand design consultancy, A LINE, worked with cybersecurity company, Abnormal Security, to develop a new brand strategy, tone of voice and visual identity....

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