Pepsi celebrated its New York City roots with a new 360 campaign, ‘Pepsi. It’s a New York Thing,’ which local New Yorkers across billboards and digital content. The campaign comes off the back of the brand’s latest cu...
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Brand Oath redesigns QTV to adapt brand to changing landscape
The Scotland-based sports broadcast facilities and production company, QTV, worked with creative agency Brand Oath to evolve the brand to reflect the organization not only as it is today, but for the future. The...
Conran Design Group refreshes Cow and Gate’s milk range
Cow and Gate, the largest consumer baby milk brand in the U.K, worked with branding agency Conran Design Group to redesign the core brand range. The brand refresh aims to bring to life the brand’s existing personality...
Level Studio redesigns River Cottage beer range
Stroud-based design agency Level has redesigned the River Cottage beer range, putting the brand positioning #foodtoinspirechange front and centre. The rebrand advocates the endeavors of River Cottage’s ethical brewing...
Tangent designs new range of sustainable Eden Mill gins
Glasgow-based design studio, Tangent, worked with Scottish brewery and distillery, Eden Mill, to launch a new range of gins spanning two ranges- heritage and premium- both focused on sustainability and storytelling....
Dragon Rouge repositions Reed Group as ‘thought leaders in world of work’
Reed, a UK recruiter, worked with independent brand agency Dragon Rouge to reposition the brand as ‘thought leaders in the world of work.'...
Picsart launches brand refresh
To celebrate its incremental growth of the past few years, Picsart, the world largest creative platform, unveiled a brand refresh, including a new logo, visual elements and streamlined user interface....
Freaks of Nature rebrands as Over The Spoon
Free-from pudding brand, Freaks of Nature, has rebranded as Over The Spoon, a dairy-free dessert range. The new brand, designed by strategic branding agency Robot Food, aims to evolve the range from a free-from desser...
Five minutes with Mark Ralphs
Mark Ralphs, partner and managing director at international branding agency Good Rebels, speaks to Transform magazine about how brands can best appeal to Gen-Z, why brands choose to target their messages to younger ge...
Five minutes with David Recchia
David Recchia, creative director of The Team, the design agency behind Heathrow Airport's anniversary branding, speaks to Transform magazine about how anniversaries help increase brand awareness, how the anniversa...
