Amidst the pandemic, there has been a pivot from competing to collaborating in the brands' sphere. Stuart Lang, creative director and founder of branding agency WeLaunch, looks at how this shift in perspective has...
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UXUS develops new retail concept with Clinique to highlight brand’s expertise in skin science
Design agency UXUS developed the ‘Clinique Laboratories,’ a new retail concept developed in collaboration with global skincare cosmetics brand Clinique. The new retail concept, initially launched for the Chinese marke...
Dairy disruptor gets fresh new look
Tom Parker Creamery, a heritage British dairy brand, worked with London and Dublin-based White Bear Studio to launch a new brand identity that would place it firmly on the radar of 21st century consumers and highlight...
Transform Tuesday: 4 May
Here is this week's roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....
Talkdesk enters next decade with new brand
San-Francisco-based global customer experience (CX) platform Talkdesk, embarked on the next phase of growth with a new logo and tagline that reflects the company’s commitment to being at the forefront of CX innovatio...
W7Worldwide published 7-step guide to maintain brand resilience during Covid-19
Jeddah-based marketing communications consultancy W7Worldwide produced its ‘7 Steps to Brand Resilience in Covid-19’ guide to summarize the key factors businesses currently must consider in their brand strategy. Acco...
Cancer Central reveals new brand identity
Cancer Central, a social enterprise that helps people affected by cancer find the support and information they need, has launched its new brand identity created by design agency Design by Structure....
American meats brand works with BrandOpus for a ‘never square’ rebrand
American meats brand Oscar Mayer has worked with global creative agency BrandOpus to unveil a new look that unites the brand’s entire portfolio of products, bringing it into a fresh, modern area....
Wine specialist brand rediscovers its roots with new visual identity
Laithwaites, a UK home-delivery wine retailer, revealed a new brand identity designed by Manchester creative agency LOVE. Tapping into the adventure at the heart of the business, the rebrand brings tales of wine disc...
Principals designs identity and position for Drew Network Asia
Branding design agency Principals has created a visual identity for regional legal network, the Drew Network Asia (DNA). In March 2020, three well established South E...
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