UK computer and software retailer, Currys PC World, and American toothpaste brand, Pepsodent, ranked number one in the UK and US category, respectively, of the new report by sonic testing company, SoundOut. The report...
Elettra Scrivo
Pearlfisher takes holistic approach to pregnancy with design of new nutrition brand
Global design agency, Pearlfisher, designed the packaging and visual identity for Her.9, a new DTC pregnancy care brand that offers a multi-nutrient complex. The brand design aims to reappraise the sector by speaking...
Pringles Mascot unveils first makeover in over 20 years
Global creative agency, Jones Knowles Ritchie (JKR), created a new identity for Mr. P, Pringles’ moustached mascot. The makeover, the first in over two decades, was developed to coincide with the 30-year anniversary o...
UAL gives its students a ‘Big Welcome’ with creative campaign by Alphabetical
University of the Arts London (UAL) launched its ‘Big Welcome’ campaign ahead of this year’s start of term, with an engaging, digital-first campaign by London brand agency Alphabetical....
Dragon Rouge designs new probiotic soda water brand
Creative agency, Dragon Rouge, worked with inm, a dairy and food manufacturer in China to create the product strategy, naming and packaging design for a new probiotic soda water, inm Mr. Angry. The product combines th...
Penguin Random House Children’s unveils Peter Rabbit refresh
Publishing house Penguin Random House Children’s worked with design agency, CreateFuture, to develop a brand refresh for children’s fictional character, Peter Rabbit....
StormBrands delivers new strategy and visual identity for Najma
Brand and design consultancy, StormBrands, launched a new strategy and visual identity for Halal cooked meats product range, Najma. The rebrand aims to elevate Najma from a product range to a ‘stand-out brand.’...
Monotype acquires of Hoefler&Co foundry
Font and technology specialists, Monotype, acquired the New York City-based foundry, Hoefler&Co. With the acquisition of Hoefler&Co, Monotype will expand its...
Princes Ltd. works with BrandOpus to create its first fully plant-based brand
Food and drink company Princes Ltd. has launched a new plant-based brand, Plot 9. Global branding agency, BrandOpus, developed the positioning, name, identity, packaging and brand guidelines for the brand, which offer...
Yuri Suzuki announced as the brief setter for Design Ventura 2021
Sound artist, designer and electronic musician Yuri Suzuki has been announced as the brief setter for Design Ventura, the Design Museum’s annual design and enterprise competition for schools. The competition runs in p...
