The only global magazine for rebranding and brand development
Brand owners are missing a trick by playing it safe with silver shoppers and our dysfunctional relationship with data is partly to blame, Antony Mayfield asserts
“The quality of...
Legendary forest brought into the modern age
Chinese brands grow total brand value by record amount
#TransformTuesday: 30 January
Ragged Edge rebrands London architectural practice, Applied Studio
Fifth year of celebrating brand excellence, for Transform Awards MENA
The employer brand in Asia
Five minutes with Simon Glynn
Opinion: How do you gain buy-in and a consensus for change?
Future-focused and flexible
#TransformTuesday: 11 April