The 11th annual Transform Awards Europe shortlist represents the best in rebranding and brand development from across Europe. Shortlisted companies represent every sector and size of organisation, presenting a true be...
Articles
#TransformTuesday: 17 December
Here is this week's selection of rebrands from around the world, from British haircare to international marine engineers. For more from #TransformTuesday, follow @Transformsays...
Brand overhaul for Milwaukee Brewers
American baseball team the Milwaukee Brewers is celebrating its 50th anniversary with a complete branding overhaul, which makes its debut this month. The club is reti...
Opinion: What is the value of ownable shapes in confectionery?
Memorable shapes and 3D brand touchpoints are key to the success of confectionery branding. How do iconic brands approach the brand and packaging decisions of the Christmas season?...
Royal Salute fires off new look and expands collection
Scotch whisky specialist Chivas Brothers is rolling out a new edition to the its revamped Royal Salute 21-Year-Old Collection. Chivas used agency Boundless Brand Desi...
Google voted top employer brand in the UK
Google is the UK’s best place to work based on employee feedback, according to the 6th annual Best Places to Work list by job site Glassdoor. The tech giant, which is...
Cocktail supplier shakes its tail feathers in new look
Premium batched cocktail supplier Tails Cocktails has been given a new look by Boundless Brand Design with an updated brand identity and packaging design. The revamp...
#TransformTuesday: 10 December
From food manufacturers to entertainment broadcasters, here is this week's selection of the latest rebrands. For more from #TransformTuesday, follow @Transformsays...
Grubs up for Crunchy Critters brand overhaul
Crunchy Critters has called in Sherlock Studio to help Britons get the bug for eating worms with the aid of a brand and packaging overhaul. The UK’s longest establish...
Museum of the Home reinvents itself for 2020 opening
London’s Museum of the Home – formerly known as the Geffrye Museum of the Home – has undergone a brand overhaul as it prepares to reopen in summer 2020 under its new identity....