• Transform magazine
  • February 04, 2023


Firebelly transforms website of iconic Chicago library

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Following on from Firebelly’s brand strategy and visual identity work which began in 2020, the Newberry’s redesigned website has finally been revealed. With the aim of reimagining and redesigning the library’s website for its users, Firebelly interviewed users and consulted stakeholders before settling on an intuitive design which is an expression of the Newberry’s new visual identity at large.