• Transform magazine
  • March 03, 2024

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Coca-Cola unveils its holiday campaign identity

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  • 2. Jkrxtcc Cokexmas23 Hohoho 16X9
  • 3. Jkrxtcc Cokexmas23 Typography 16X9
  • 6. Jkrxtcc Cokexmas23 Scarf 16X9
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Designed by creative agency Jones Knowles Ritchie in collaboration with Brody Associates, the new global toolkit seeks to be distinctive and celebratory. With the Coca-Cola Hug logo featuring at the heart of the design, it is complemented by festive ornaments, while the colour of Santa is updated.

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