The speed of online sharing means that a brand can come up against damaging coverage at any point as Greggs found out yesterday. But the medium also allows for instant rectification. The official Greggs twitter feed provided a great exampl...
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Social media and instant communications
When Luis Suarez bit Giorgio Chiellini in a World Cup game last night, big brands turned to social media in an effort to join the global conversation. From McDonalds and Snickers, to Listerine and Trident, brands were quick to tweet light-...
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Hi @stc_ksa and @Interbrand, you're in this week's #TransformTuesday https://t.co/Ie59P1DuRA https://t.co/CB3c7uIvEm
Hi @mixcloud and @StudioOutput, you're in this week's #TransformTuesday https://t.co/Ie59P1DuRA https://t.co/B6PwP3tE0c
