• Transform magazine
  • January 18, 2020

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#TransformTuesday: 26 November

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Here's our pick of the latest rebrands from gourmet burgers to an entertainment behemoth. For more from #TransformTuesday, follow @Transformsays...

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Opinion: Facebook goes corporate. The power of action, the promise of belief

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As the dust has settles around the social media giant’s three week old rebrand, Vincent Roffers argues that real work has yet to begin...

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Free The Birds Roams in Scandinavia

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Brand consultancy Free The Birds has created branding, packaging and a launch campaign for Scandinavian male grooming range Roam, which launched last week in Norway and Sweden and is set to launch in the US next year....

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Emirates flies high in brand rankings

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Emirates airline, Saudi’s payment network mada and iPhone are the most recommended brands by consumers in the UAE, Saudi Arabia and Egypt, according to YouGov’s 2019 Brand Advocacy Rankings in the Middle East....

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The Clearing designs brand to reflect Kerridge’s trademark approach

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The Clearing has created the brand identity for Michelin-starred UK chef Tom Kerridge’s new restaurant, the Bull & Bear, which opened last week in Manchester in the north of England....

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Lavazza takes Path to compostable coffee pods

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Italian coffee brand Lavazza has launched fully compostable coffee pods with packaging design by Path. It’s estimated that 20bn coffee pods are used a year – enough to circle the...

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Insights: From Asia to beyond, through upstream creativity

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Asian brand owners are benefitting from an increasingly sophisticated understanding of the power of branding. Jolin Guan discusses changing approaches to creativity At Superunion...

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Five minutes with Amanda Jackson

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With experience in packaging and brand design in the free from category, Amanda Jackson shares her views on personality, taste and standout packaging How did your work with Borou...

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Spotlight on Hollis

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Reinventing its brand for a broader business remit, international expansion and digital-readiness, Hollis introduced an adaptable, illustrative and very orange rebrand With a 50%...

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#TransformTuesday: 19 November

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From conference hubs to business clubs, here is our pick of the latest rebrands. For more from #TransformTuesday, follow @Transformsays...

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@transformsays

Check out @SiegelGale's comprehensive brand overhaul for @kearney here https://t.co/14pAVlXYYI https://t.co/7T20rkaz7g
Fancy a closer look at @Vault49's sensitive rebrand of Moon Cotton? Read how it played into the DIY aesthetic that… https://t.co/vadK4regys
Transform Tuesday is live and lovely. Read all about the rebrands that have caught our eye https://t.co/14pAVlXYYI https://t.co/M1NGKgfgKp