• Transform magazine
  • August 04, 2020

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Articles

#TransformTuesday: 23 June

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Here is this week's selection of rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....

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#NewBrandMonday: 22 June

New Brand Mondays Low

Here are this week's selection of newly launched brands from around the world. For more from #NewBrandMonday, follow @Transformsays on Twitter....

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Experiential and its role in recovery

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The experiential sector may have been hit the hardest during the Covid-19 pandemic, but it will also be fundamental in the overall economic recovery. Andy Sexton, partner and creative director from experiential agency...

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#TransformTuesday: 16 June

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Here is this week's selection of rebrands from around the world, from premium cider to dairy products. For more from #TransformTuesday, follow @Transformsays on Twitter....

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World’s first ‘Visual Search’ offering launched by UGC platform

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TINT, a platform for turning user generated content (UGC) into trusted marketing campaigns, created the first ‘Visual Search,’ a technology which allows marketers to either search for ‘similar content’ from what they...

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#NewBrandMonday: 15 June

New Brand Mondays Low

Here are this week's selection of newly launched brands from around the world. For more from #NewBrandMonday, follow @Transformsays on Twitter....

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Sustainability: Not a Message, THE Message

Fredrik Jansson (1)

With sustainability at the heart of social changes around the world, brands have been under increasing pressure to adopt echo-friendly ethos. Fredrik Jansson, chief Strategy & marketing/communications officer at...

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Brand Personas and the Capacity for Personality Transformation

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After delving into the idea of brand personas, creative director at DRPG Ryan Phillips explores the question 'can, and should, brands deliberately change their corporate personalities?'...

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Olympics 2021: Could more brands follow in Puma’s footsteps?

Tokyo 2020

Mark Caddle, partner at Withers & Rogers, writes about what the postponement of the Tokyo 2020 Olympics means for brands who are seeking new trade marks. Followin...

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#TransformTuesday: 9 June

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Here is this week's selection of rebrands from around the world, from fuel networks to data analytics to life care organisations. For more from #TransformTuesday, follow @Transformsays on Twitter....

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@transformsays

Hi @RegentsPlace and @DixonBaxi, you are in this week's #TransformTuesday! Read the full article here:… https://t.co/vteFSWjsEf
Hi @kingarthurflour and @littleandco, you are in this week's #TransformTuesday! Read the full article here:… https://t.co/2tfdV2lmiC
Hi @banijaygroup and @movingbrands, you are in this week's #TransformTuesday! Read the full article here:… https://t.co/mamh8w3fl3