Dean Hazelgrove, founder and strategic creative director at Collective Objective, discusses his agency’s Transform Awards-winning work for International Grammar School. The project underlined his belief in values, goa...
Articles
‘Learn Canadian’ platform reimagines how Canada connects with international students
The Canadian Bureau for International Education (CBIE), a non-profit association dedicated to advancing the country’s international education, has launched its new sector-led brand, ‘Learn Canadian.’ In order to posit...
Transform Awards MEA 2026 shortlist announced
Transform magazine is proud to announce the shortlist for the 2026 Transform Awards Middle East and Africa. For the past 13 years, the awards programme has remained the only in the region to celebrate the transformati...
Jude repositioned as science-led authority in bladder health
The wellness brand helps women take control of their bladder health with the help of science-backed products. Partnering with Derek&Eric, the rebrand, following the launch of new pelvic floor supplements, focuses...
Wayfinding: More than just signage
Katie Osborn, founder and principal wayfinding strategist at Via Collective, argues wayfinding is more than mere plaques or arrows. Instead, she argues, it requires empathy, foresight and a deep understanding of human...
Transform Awards Asia 2026 open for entries
The Transform Awards Asia is proud to announce it has officially opened for 2026 entries. The awards programme has been celebrating the transformative power of brand strategy, creativity and design throughout the cont...
Snooz brand launch is nothing to sleep on
The ice cream brand replaces sugar with sleep-inducing ingredients for after-dinner enjoyment. Snooz partnered with London- and LA-based branding agency How & How to create an identity that feels dreamy and indulg...
Oddbox undergoes playful, quirky brand refresh
The brand sells ‘ugly-but-delicious’ produce to make every harvest count. Oddbox partnered with creative design agency Kuba & Friends for a brand identity refresh, focusing on messaging and tone of voice....
EUknow.it establishes dynamic brand identity
The Italian partnership project provides resources and updates for citizens, students and organisations to better understand the functions and structures of European Union programmes to aid in the development of proje...
Kronenbourg 1664 releases limited-edition packs to Asian markets
Coinciding with this month’s Lunar New Year celebrations, the French beer brand has released its ‘Good Taste with a Twist’ packs in collaboration with French designer Camille Walala. 1664 partnered with global brand a...