• Transform magazine
  • May 03, 2024

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Peroni reveals ‘free and fluid’ Christmas packaging

  • 01 HERO Peroni Bottle 3840X2160px
  • 02 Peroni Logo With Ribbon
  • 04 Peroni Billboard Landscape 3840X2160px
  • 05 Peroni Billboard Portrait 3840X2160px
  • 06 Peroni Gifting 3840X2160px
  • 08 Peroni Cap In Snow 3840X2160px

The limited edition campaign, which was crafted by brand design agency Sunhouse, sought to reflect Peroni Nastro Azzurro as a beer of celebration. Encouraging its audience to ‘Live Every Moment’ this holiday season, the passionate redesign sees the brand’s blue ribbon – now decorated with snowflakes – take on a more fluid and free feel.

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