Guinness World Records, known between 1955 and 1998 as the Guinness Book of Records, is first and foremost a reference book, charting amazing feats of people across the globe....
News
Brand evolution in Europe
At the 2015 Transform Conference Europe, influence, reputation and creativity were key topics. Sustainability as a core brand positioning laid the groundwork for the current rise in purpose. And brands were maturing t...
#TransformTuesday: 28 June
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
#TransformTuesday: 21 June
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Writing patterns
Early stage geometry was used by the Ancient Egyptians to develop surveying methods, and eventually construct the famous pyramids. Developing in sophistication over t...
#TransformTuesday: 14 June
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Billion dollar brands
For the 2015/16 football season, the Barclays Premier League was won by Leicester City FC. Considering that, as recently as December 2015, the odds based on its likel...
#TransformTuesday: 8 June
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Steeling the show
Investment company Greybull Capital has today completed its purchase agreement of Europe’s second largest steel producer, Tata Steel, and its Long Products business....
#TransformTuesday: 31 May
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
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