Boutique property developer reimagined by Frost Collective

Daniel Brownlee, a former Knight Frank partner, turned to Frost Collective to craft a brand identity for Brodee, his boutique development and investment business based in England and Spain. In trying to reposition the company as a contemporary property business with a deeply human point of view, the global creative studio leveraged Brodee’s unique perspective that neighbourhoods are shaped by the human stories of their spaces. The redesign includes a custom drawn and elegant wordmark that aims to carry a quiet confidence across every touchpoint.