Carolyn Rush Crouse, senior strategy director at Koto LA, takes a closer look at the smart home sector, explaining how tone, interaction design and connectivity logic are important brand decisions....
Articles
Five-star design? Bitburger releases football-inspired limited-edition packaging
The renowned brewery, based in the German state of Rhineland-Palatinate, has reestablished its long-standing partnership with the German Football Association (DFB) ahead of the Fifa World Cup 2026 in June. Tasked with...
Music intelligence firm Tracks & Fields opens London office
The new UK outlet sees former Superunion and Siegel+Gale leader Mark Mullooly take up managing director role. Berlin-founded Tracks & Fields combines music and cu...
Driftime unifies decades of image-making into coherent brand system for Alucinari
Brighton-based design and impact agency Driftime has developed a new identity for Alucinari, the production company of photographer and filmmaker Adrian Fisk, marking a new chapter for a practice spanning photography,...
JKR reframes Tenable for the AI era
Global branding agency JKR has partnered with Tenable on a major brand transformation designed to reposition the cybersecurity company as a modern leader in exposure management. Built around the strategic platform ‘Co...
St. Regis’ Dominican resort undergoes major food and beverage brand update
The St. Regis Cap Cana Resort, which features 200 guestrooms and 36 suites, opened in April 2025 in the Dominican resort town of Punta Cana. With nine dining and bar concepts, the luxury property tasked Crown Creative...
Australian record label One Day spotlights emerging artists in rebrand
The music company and record label, which is backed by EMI/Universal Music Australia, required a new identity to position itself as an advocate of local creativity. In completely redesigning One Day, the role of globa...
Transform proudly announces winners of Diamond Awards 2026
The Transform Diamond Awards pits Gold winners from its regional events against one another in a competition of unparalleled magnitude. Following the success of the Diamond Awards’ swansong in 2025, Transform can now...
Fred & Farid New York uncovers untold Jamaican roots of Rolling Stones with new rum brand
Launching globally this month with Kite Drinks in collaboration with Universal Music Group and rum authority Ian Burrell, Crossfire Hurricane arrives with a new identity by Fred & Farid New York that turns a lesse...
Squarespace reveals updated brand guidelines
The American website-building and hosting company – based in New York City – recently unveiled Squarespace Foundations, which it describes as “an articulation of the creative principles that define our brand.” The gui...