Launching globally this month with Kite Drinks in collaboration with Universal Music Group and rum authority Ian Burrell, Crossfire Hurricane arrives with a new identity by Fred & Farid New York that turns a lesse...
Articles
Fred & Farid New York uncovers the untold Jamaican roots of the Rolling Stones with new rum brand
Squarespace reveals updated brand guidelines
The American website-building and hosting company – based in New York City – recently unveiled Squarespace Foundations, which it describes as “an articulation of the creative principles that define our brand.” The gui...
Telemundo ushers in bold new era of Latino sports storytelling ahead of Fifa World Cup 2026
With the Fifa World Cup 2026 fast approaching, Telemundo has unveiled a sweeping brand evolution created in partnership with Sibling Rivalry, designed to redefine how US Latino audiences experience sport, entertainmen...
New Engineering Council identity aims to unify profession
The UK’s regulatory body for the engineering profession required a new identity amid significant changes across the sector, including rapid technological advancement and increased public scrutiny. Tasked with improvin...
The Biscuitorium: Fortnum & Mason opens immersive biscuit destination
Fortnum & Mason has unveiled The Biscuitorium at its Piccadilly flagship in collaboration with Design Bridge and Partners and Design Theory, transforming its biscuit offering into a theatrical retail destination c...
New beverage Hyper Blast pushes back against ‘sanitised minimalism’
The ready-to-drink (RTD) alcoholic energy beverage, available in four ‘flame-kissed’ flavours (Charred Mango, Blackened Razz, Grilled Pineapple and Torched Lime), was conceived and designed by Tavern. The aim for the...
World Public Transport Day branded by Creative Concern
Founded by the International Association of Public Transport (UITP), the new global day was created to celebrate and spark conversations about the important role public transport plays in our lives. UK-based Creative...
Wall’s global campaign built around ‘irrational’ love for ice cream
British independent brand design agency Sunhouse was tasked with crafting a bold, social-first global campaign identity for Wall’s. The ice cream company, part of the Heartbrand global frozen dessert brand, needed the...
Why streamlined, intentional operations are more important than ever for busy teams
Monotype’s chief typography officer, Mike Matteo, argues that as teams push themselves to produce content on a greater scale than ever before, leaders must improve operations to cut busywork, clarify confusion and emp...
New Dance Can Do identity inspired by the dynamism of dance
Conran Design Group reimagined the not-for-profit charity, which partners with dancers to run programmes and performances for disadvantaged children and teenagers, to underscore how it empowers people. The revised ide...