News

MR Pick Me Up, which operates south of Perth in the Margaret River region in western Australia, required a change from its tired, unclear messaging. It sought the help of packaging and brand design specialists Simon P...

Tattoo skincare company Stories & Ink rebranded with the help of creative agency Robot Food, following its shift from solely operating direct-to-consumer to now also selling through retailers and wholesalers. The...

INNOCOS, which exists to provide a platform for beauty and wellness to build impactful brands, sought the help of Free The Birds to craft an identity which could communicate the organisation’s industry significance. T...

Back for a fifth year, the Transform Awards ANZ remains the only awards programme in the region to celebrate the transformative power of brand strategy, creativity and design. The awards, which recognise best practice...

Located in the heart of Manchester, England, brewing and pub company JW Lees partnered with creative agency Squad to open Founder’s Hall. This space is meant to encompass the past, present and future of the brewery, a...

Founded in 2007, Dubai Lynx has since cemented its place in the calendar for MENA’s creative marketing community. Taking place on 5 March, the festival boasts a strong selection of speakers, ranging from the likes of...

Approaching its 40-year anniversary, Weisman Design Group believed its current branding was in need of an update. With the help of design studio People People, Weisman Design Group rebrands under the new name, ‘Fora L...

In an increasingly climate conscious market, Mam Baby looks to become a more sustainable business. With this shift, the rebrand reflects a more modernised approach to its materials and communication....

‘The Pack’, a unique kit from Kimberly-Clark’s menstrual hygiene brand KOTEX, aims to equip schoolgirls with the tools to manage their menstrual health with pride. Designed by global creative branding agency Pearlfish...

Available from this month for just a year, Tango Mango’s identity was designed by London-based independent design agency Bloom. Forming part of Tango’s ‘Editions’ lineup of healthier soft drinks, the sub-brand follows...