In partnership with creative agency We Are Fred, the city of Chelmsford has unveiled its first ever brand identity to support local communities and neighbouring cities. The new brand is vibrant, playful and cosmopolit...
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Birmingham 2022 Commonwealth Games launches its brand identity
To mark the milestone of three years to go until the Birmingham 2022 Commonwealth Games, the organising committee has unveiled its new advertising campaign, motto and logo. Hosting an international sports event such a...
Best city brands are authentic and unique on global scale, report shows
The best city brands make a difference with their authenticity and attract stakeholders from all around the world, standing out in brand consultancy Saffron’s ‘City Business Brand Barometer’ (CBBB). The report examine...
Place branding Tel Aviv
Hila Oren, the founder and CEO of Tel Aviv Global, spoke about the city of Tel Aviv at a place branding event, the City Nation Place Forum, in London on 5 November. Oren, who is currently doing a PhD in city branding,...