Lonsdale crafts new identity for France’s Château de Fontainebleau

Branding and design agency Lonsdale has created a new visual identity for Château de Fontainebleau, one of France’s largest royal châteaux. Launched to coincide with European Heritage Days, its logo comprises 36 crowns, honouring the monarchs and emperors who left their mark on the château, while contemporary typography brings vitality and modernity. The refreshed identity positions Fontainebleau as both a living monument of French history and a cultural institution ready for the future.