European Wayfinding Awards
The categories
Best Wayfinding for Transport Hubs
Outstanding wayfinding in airports, train stations, ports, or other transit hubs. Judges seek systems that balance clarity, reduce passenger stress, and integrate seamlessly with complex operational and architectural demands.
Best Wayfinding for Healthcare Environments
Wayfinding that improves patient, visitor and staff journeys in hospitals, clinics or care facilities. Entries show empathy, clarity under stress, and accessibility.
Best Wayfinding for Educational Institutions
Design that supports students, staff, and visitors across universities, schools, or campuses. Projects should balance tradition with innovation and simplify complex journeys.
Best Wayfinding for Workplaces
Navigation systems that enhance employee experience, reinforce corporate identity, and support modern workplace culture across offices, HQs, and workplace campuses.
Best Wayfinding for Cultural and Civic Spaces
Museums, galleries, libraries, and civic buildings where wayfinding not only guides but enhances the cultural or civic experience.
Best Wayfinding for Retail and Leisure Destinations
Wayfinding that improves visitor flow, commercial outcomes, and brand consistency across retail centres and leisure districts.
Best Wayfinding for Hospitality and Tourism
Systems for hotels, resorts, or attractions that welcome diverse visitors, reflect destination personality and enrich guest journeys.
Best Wayfinding for Sports and Entertainment Venues
Wayfinding in stadiums, arenas, theatres, or event spaces, managing large crowds safely while enhancing live experiences.
Best Wayfinding for Urban Public Realm
Navigation systems for streetscapes, parks, plazas, and cities. Judges look for inclusivity, sustainability, and designs that encourage exploration.
Best Wayfinding for Residential or Mixed-Use Developments
Wayfinding that enhances safety, accessibility, and placemaking across housing schemes and mixed-use neighbourhoods.
Best Use of Typography for Wayfinding
Celebrating clarity, character, and innovation in typographic systems.
Best Innovation in Digital Wayfinding and Smart Navigation
Projects using apps, AR, kiosks, or smart tools to enhance journeys.
Best Integration of Wayfinding with Architecture and Interiors
Wayfinding systems designed in harmony with architectural and interior features.
Best Temporary or Event Wayfinding System
Signage for festivals, exhibitions, or events that balances clarity with creativity.
Best Sustainable Wayfinding
Honouring environmentally responsible projects in materials, lifecycle and impact.
Best Use of Data and Research in Wayfinding
Projects grounded in behavioural insight, user testing or analytics.
Best Accessibility and Inclusivity in Wayfinding
Systems designed with accessibility at their core, from tactile signage to neurodiverse-friendly solutions.
Best Cross-Border or Multilingual Wayfinding System
Projects handling linguistic and cultural complexity with clarity.
Best Rebrand or Refresh of an Existing Wayfinding System
Modernising or reinvigorating outdated systems while enhancing usability.
GRAND PRIX
This award is for overall excellence in rebranding. You cannot enter this directly, all entries will be automatically put forward for this award.
Sponsors
ALIGN YOUR BUSINESS WITH THE GLOBAL CELEBRATION OF BRAND DEVELOPMENT
We have a number of sponsorship options available. For more information please email Finley Chesson at Finley.chesson@cravenhillpublishing.com or call the office on +44 (0)20 3950 5356.
Supporting Partners
INTERESTED IN BEING A SUPPORTING PARTNER OF THE EUROPEAN WAYFINDING AWARDS?
We'd love to hear from you! Email Finley Chesson at finley.chesson@cravenhillpublishing.com or call the office on +44 (0)20 3950 5356.
