Europe


2010 Transform Awards
Best overall visual identity
- Gold – Directgov
- Silver – Akzo Nobel
- Silver – Reckitt Benckiser
Best brand architecture
- Gold – The Co-operative
Best copy style/tone of voice
- Gold – Parasol
- Bronze – Action for Children
Best use of web/digital
- Silver – BCS
Best campaign to advertise a corporate rebrand
- Gold – Aviva
- Silver – The Co-operative
- Bronze – Action for Children
Best internal communication of a rebrand
- Gold – Aviva
- Silver – Reckitt Benckiser
- Bronze – Action for Children
Best implementation of a rebrand
- Gold – RSA
- Silver – Grant Thornton
- Bronze – Ponti’s
Greatest likely business impact of a rebrand
- Gold – Holiday Inn
- Silver – Morrisons
Best evaluation process
- Gold – The Co-operative
- Silver – Grant Thornton
- Bronze – Action for Children
Best corporate rebrand following a merger or acquisition
- Gold – Akzo Nobel
- Silver – Thomson Reuters
Best corporate rebrand for a spin-off or new company
- Gold – International Islamic Trade Finance Corporation
Best rebrand of a service
- Bronze – Cinven
Best rebrand from a not-for-profit organisation
- Gold – International Islamic Trade Finance Corporation
- Silver – Breast Cancer Care
- Bronze – Breakthrough Breast Cancer
- Bronze – Peace Direct
Best rebrand from the public sector
- Gold – King’s Health Partners
- Silver – Petroc
Best national rebrand
- Gold – The Co-operative
- Silver – Aviva
- Bronze – Access Self Storage
Best regional rebrand
- Silver – Petroc
Best in sector – Chemicals
- Gold – Akzo Nobel
Best in sector – Insurance
- Gold – Aviva
Best in sector – Retail
- Silver – DSGi – Currys
Best in sector – Financial services
- Gold – Grant Thornton
- Silver – Parasol
- Bronze – Rothschild Private Banking & Trust
Best in sector – Household goods
- Gold – Reckitt Benckiser
Sponsors
Align your brand with this global celebration, honouring brand development and rebranding. We have a number of sponsorship options available to you. Call us to find out more.
Stephanie Adams, head of creative partnerships, Transform magazine
email: sadams@transformmagazine.net
call: +44 (0)20 3950 5356
Andrew Thomas, publishing editor of Transform magazine and founder of the Transform Awards
email: athomas@transformmagazine.net
call: +44 (0)20 3950 5356