• Transform magazine
  • July 09, 2020

Top

Articles

Future-focused and flexible

Screen Shot 2017-04-12 at 3.38.33 PM.png

With a share price that has increased to $10.28 and a strong financial standing among its peers, Dexus, an Australian property group, faced little brand recognition in the public eye. Looking to shift sector perceptio...

Read More

The new 40

2.M-Worldwide-Skipton-Entrance-low-res-RBG.jpg

Following the 2008 financial crisis, a shift in trust from the financial security of banks meant many customers moved their funds into building societies. Almost a decade later, building societies are now focusing on...

Read More

Culture code

When harry Met sally large.jpg

In a fast-paced and transparent social media landscape, customer experience and delivery on brand promise are paramount for organisations that want to see growth. Understanding the relationship between a company’s int...

Read More

Culture club: Inside brand experience

success.jpg (1)

Customer experience relies on a clear brand strategy, a positive internal culture and the ability of the company to adapt to changing customer needs. A discussion held in London with brand and customer experience dire...

Read More

The heart of the matter in Southwest Airlines rebrand

heartone_print00_660-1.jpg

The past few years have not been kind to the international airline market. Rising prices and the recession had seen reduced passenger numbers while low-cost liners sprung up like daisies. Since the economy has begun to rebound, it...

Read More

@transformsays

Hi @discoverRB and https://t.co/niVoN7fj6M, you are in this week's #TransformTuesday! Read the full article here:… https://t.co/UGMOZB6Z6X
Hi @_weareffs and @FreeTheBirdsLDN, you are in this week's #TransformTuesday! Read the full article here:… https://t.co/le6lX0WkNu
Hi @TGIFridays and @SomeOnes_Tweet, you are in this week's #TransformTuesday! Read the full article here:… https://t.co/xEv2wH270n