• Transform magazine
  • October 16, 2025

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How we created the wayfinding for the NYU Martin Scorsese Virtual Production Center

Via Collective

Via Collective's founder and principal wayfinding strategist, Katie Osborn, chats at the Transform Awards North America 2025 about the challenges and goals her agency faced when designing the wayfinding and signage for the NYU Martin Scorsese Virtual Production Center.

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