• Transform magazine
  • April 16, 2024


#TransformTuesday: 20 January

  • Globalmediagroup-700x291.jpg
  • Davidsohn1-700x291.jpg
  • JustFalafel-700x291.jpg
  • PitneyBows-700x291.jpg

Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays.

1. Global Media Group, a Portuguese media holding company, updates its outdated logo with help from Mybrand agency.

2. Ahead of its launch in Europe later this year, US-based financial services company Davidsohn has revealed a new brand identity.Created by agency B&D, the new design uses a set of letters that are shaped by a so-called Golden Ratio; presumably a means for creating consistency in the letters and across the overall design.

3. Just Falafel have begun to spread the joy of the chickpea around the world. The UAE-based brand has recently announced a rebrand to JF Street Food as part of a repositioning of the brand to appeal to global tastes and local franchisees.

4. Created by FutureBrand, the Pitney Bowes new logo incorporates a rippling effect into the new wordmark, signifying forward motion.