British flight search aggregator and travel agency Skyscanner has its eyes set on becoming a globally recognised brand. Its director and global head of brand design ops, Carla Sandhu, sits downs with Transform editor...
Features
Postcard from Toronto
For the past seven years, Glen D’Souza has worked at Forsman & Bodenfors’ Toronto office as ECD and then head of creative. Following the news that his office will be joining 72andSunny’s ‘Creative Collective’ to b...
The rebel alliance: The rise of 'change brands'
With governments around the world struggling to solve some of humanity’s biggest issues, the private sector has responded from the ground up. Jack Cousins explores the rise of ‘change brands’....
Reimagining Mauritius’ hidden gem
La Vallée des Couleurs, a leading tourist destination on the island of Mauritius in the Indian Ocean, was struggling to communicate its more adventurous side. Abbey Bamford explores how Brand Lounge reinterpreted...
The Scoop with Ken Kirton
Transform sits down with Hato co-founder and creative director Ken Kirton to discuss his agency’s playful approach to design, why it fosters human-centred collaborations and the benefits of running a global creative s...
The Verdict: Superfeet’s new look redefines performance
About the work Superfeet, the global leader in performance insoles, has unveiled a bold brand evolution in partnership with creative agency MLTI NYC, redefining its commitment to innovation and athletes. The comprehensive rebrand...
Festival season
Brittany Golob explores how brand sponsorships and partnerships help music festivals gain awareness and build memorable experiences. Glastonbury. Coachella. Montreux...
Postcard from Milan
Gianni Tozzi, global chief creative officer at FutureBrand, chats to Transform about Milan’s creative verve, Italy’s emerging societal trends and how FutureBrand accounts for local nuance....
Eye-opening experiences
Transform editor Jack Cousins sits down with renowned experience designer Nathalie van Sasse van Ysselt. Fresh from her talk at OFFF festival in Barcelona, the pair discuss her career, what defines a strong brand expe...
Innovation rooted in empathy
In recent years, companies have started paying greater attention to the needs of wider audiences in their brand design. From vibrating football shirts to flexible typography, David Benady uncovers how inclusivity is b...
- Features
