Asia

MANY CONGRATULATIONS TO OUR WONDERFUL SHORTLIST FOR THE TRANSFORM AWARDS ASIA 2025

Best Use of a Visual Property

Enoulite and Design Bridge and partners

Diageo India, Smirnoff and Bulletproof

in77 and FutureBrand

Logitech and LABBRAND

Shanghai Juss Event Management Co., Ltd.  and Jibe

VUS and Line Collective

 

Best Brand Architecture Solution

Guizhou Tourism Industry Development Co. and LABBRAND

Weimob and Interbrand

 

Best Use of Copy Style or Tone of Voice

Logitech and LABBRAND

Re’equil and BOD Consulting

Tsingtao and Landor

 

Best Brand Experience

AZKO and Landor

Clarins and Lonsdale Design

IHG – InterContinental Hotels Group with China Green Development Investment Group Co., Ltd. And VOCUIS Branding & Design

Marriott and LABBRAND

PepsiCo – WHATTHECUP!

 

Best Wayfinding or Signage

Sungrow Power Supply Co.,Ltd and MetaThink Consulting

Wellington College International Shanghai and J.W.D.K

 

Best Audio Brand

Cathay and Sixième Son

SMBC Indonesia and Landor

 

Best Use of Typography

Adidas and LABBRAND

BAFUNHUI and Design Bridge and partners

International Cricket Council and WiteKite

 

Best Place Brand

BAFUNHUI and Design Bridge and partners

Indonesia Pavilion and Celsius Creative Lab

Shanghai Chengtou Holding Co., Ltd.

Best Implementation of a Brand Development Project

AZKO and Landor

BDMNTN-XL by Binomial Consulting and Rehla Design

Lee Kong Chian School of Medicine

Weichuan and RedFern Digital

 

Best Localisation of an International Brand

Atlantis and FutureBrand

Diageo India, Smirnoff and Bulletproof

Nescafé and CBA Design

Nutella, Ferrero Trading (Shanghai) Co. Ltd. and ShinyBay Design

Vita Coco and LABBRAND

Best Creative Strategy

AUDI and MetaDesign China

Cathay Cargo and Leo Hong Kong

GOLDEN UNION GROUP and J.W.D.K

India Gate and Landor

P&G and NiCE Ltd

RPC and Living Group

 

Best Brand Evolution (Business)

Digiwin and Siegel+Gale

MINISO

VUS and Line Collective

Weimob and Interbrand

 

Best Brand Evolution (Consumer)

ChaPanda and Landor

Churin Leader Foods and Dragon Rouge

India Gate and Landor

Jinhe and Siegel+Gale

Korean Air and Lippincott

Moji Weather and Interbrand

 

Best Brand Evolution (Corporate)

Hongkong Land and DNCO

ISB and Landor

Lancy Cosmetology and Dragon Rouge

Sime and Deloitte Southeast Asia

 

Best Strategic or Creative Development of a New Brand

AZKO and Landor

BAFUNHUI and Design Bridge and partners

Call Me Chunky and Landor

CSCEC Huaxia (Beijing) Industrial Operation Management Co., Ltd.  and Jibe

Guizhou Tourism Industry Development Co. and LABBRAND

Shanghai Juss Event Management Co., Ltd.  and Jibe

 

Best Development of a New Brand Within an Existing Brand Portfolio

AUDI and MetaDesign China

China Resources Land Limited and Dragon Rouge – MIXC Village

Diageo India, Smirnoff and Bulletproof

Sustainable Metal Cloud (SMC) and Your Creative Agency

Vitantonio and PROGLÉ

 

Best Naming Strategy (New Name)

BAFUNHUI and Design Bridge and partners

Call Me Chunky and Landor

Guizhou Tourism Industry Development Co. and LABBRAND

SHANGHAI JIAYUN INVESTMENT and J.W.D.K

 

Best Naming Strategy (Rename)

GOLDEN UNION GROUP and J.W.D.K

Kanadevia and Interbrand

Best Corporate Rebrand Following a Merger or Acquistion

Vistra and Prophet

ekpi, by AgencyX DKSH

 

Best Brand Development Project to Reflect a Change of Mission, Values or Positioning

Digiwin and Siegel+Gale

KPJ Healthcare and Deloitte Southeast Asia

Lancy Cosmetology and Dragon Rouge

Percen and FutureBrand

Reolink and Interbrand

SHIMAO STAR HOTELS GROUP and COMMON

 

Best Brand Consolidation

ANATTA and LABBRAND

 

Best Digital Transformation

Hongkong Land and DNCO

MoMo and M-N Associates

RPC and Living Group

 

Best Employer Brand

Chow Tai Fook Jewellery Group and Landor

DKSH

Best Use of Packaging (Glass)

Diageo India, Smirnoff and Bulletproof

Nativis Group – Eldoria and Kiilat Pte. Ltd

 

Best Use of Packaging (Print and Card)

Elevit Kids and Bayer PX

MetaDesign China

SOKO and Bracom Agency

TalEcid and Bayer PX + Elmwood

 

Best Use of Packaging (Other)

Elevit Blisters and Bayer PX

Diageo India, Smirnoff and Bulletproof

P&G and NiCE Ltd

 

Best Use of Packaging (Limited Edition)

LUX and Lonsdale Design

MetaDesign China

Mizone and Interbrand

PepsiCo – Lay’s Kite Multipack

Best Visual Identity by a Charity, NGO or NFP

Children's Cancer Run and Rice Studios

Wisheye Charity and TAAS Sustainable Design Consulting Co., Ltd.

 

Best Visual Identity from a Startup

Moocovan and Demo Design Studio

Sunseeker and FutureBrand

 

Best Visual Identity from the Automotive Sector

AUDI and MetaDesign China

Horizon Robotics and Siegel+Gale

 

Best Visual Identity from the Education Sector

ISB and Landor

Lee Kong Chian School of Medicine, Nanyang Technological University, Singapore

 

Best Visual Identity from the Energy and Utilities Sector

Shanghai Electric and Interbrand

Sungrow Power Supply Co.,Ltd and MetaThink Consulting

 

Best Visual Identity from the Agricultural, Engineering and Manufacturing Sector

Agibot and Pinbrand

Jinhe and Siegel+Gale

QDP and M-N Associates

 

Best Visual Identity from the FMCG Sector

DoDo by Thong Siek Global (TSG) and ABrandADay

India Gate and Landor

Unilever Asia Pte Ltd and Cowan Asia Pty Ltd

 

Best Visual Identity from the Food and Beverage Sector

Chapanda and Landor

Diageo India, Smirnoff and Bulletproof

Tram Cream Coffee and Bracom Agency

Zhang Liang Group and LABBRAND

 

Best Visual Identity from the Healthcare and Pharmaceutical Sector

Invengene and Landor

Lancy Cosmetology and Dragon Rouge

Prime Medical Care and Line Collective

 

Best Visual Identity from the Lifestyle and Wellbeing Sector

Biti's Hunter and M-N Associates

Dharana and Landor

Moji Weather and Interbrand

 

Best Visual Identity from the Professional Services Sector

Bracom Agency

RPC and Living Group

Vistra and Prophet

 

Best Visual Identity from the Property, Construction and Facilities Management Sector

China Resources Land Limited and J.W.D.K

in77 and FutureBrand

 

Best Visual Identity from the Retail Sector

BAFUNHUI and Design Bridge and partners

Chow Tai Fook and Lippincott

 

Best Visual Identity from the Sports and Leisure Sector

adidas and LABBRAND

Asian Football Confederation and Polymath

CSCEC Huaxia (Beijing) Industrial Operation Management Co., Ltd.  and Jibe

Shanghai Juss Event Management Co., Ltd.  and Jibe

 

Best Visual Identity from the Technology, Media and Telecommunications Sector

Digiwin and Siegel+Gale

Reolink and Interbrand

SM+ and Kiilat Pte. Ltd

Weimob and Interbrand

 

Best Visual Identity from the Transport and Logistics Sector

Korean Air and Lippincott

Xanh SM – InSpace Creative

 

Best Visual Identity from the Travel and Tourism Sector

GOLDEN UNION GROUP and J.W.D.K

Guizhou Tourism Industry Development Co. and LABBRAND

Korean Air and Lippincott

China Resources Land Limited and Dragon Rouge – MIXC Village

There is no shortlist for the Grand Accolades. Everyone shortlisted is eligible and the winner will be announced at a very special awards ceremony on 20 November, at the Ritz-Carlton, Shanghai Pudong.