• Transform magazine
  • October 21, 2018


Melina Thalassinou

Apple, Lego and PlayStation top ‘most relevant brands’ ranking

apple store.JPG

To determine the most relevant brands to people’s lives, Prophet conducted a survey where 11,500 UK consumers were asked about more than 240 brands across 27 industries. The relevance of each brand was estimated based on four...

Read More

Brands bid customer loyalty goodbye


International brands with net worths of billions don’t hesitate to invest in advertising campaigns with the hope of reaching a wide audience and connecting with it. The market however, is not the same as it used to be and ‘bra...

Read More

#TransformTuesday: 11 September


Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

Read More

Diversity and individuality at centre of Casetify rebrand

CASETiFY - AD 1.png

Whether it is a picture of one’s beloved pet or the scenery of a user’s hometown, personalising a smartphone with meaningful images is one of the little details that bring everyday joy and motivation....

Read More

Digital agency Freestyle rebrands to support continual growth


Counting 22 years of existence, Midlands digital agency, Freestyle, has managed to grow and evolve within a demanding industry. The agency continues to grow in numbers, regarding both staff members and clients....

Read More

New brand strategy, architecture and visual identity for natural sports nutrition brand Tribe

Tribe Carousel Posters 2.jpg

Despite sport nutrition brand Tribe being founded just three years ago, its rapid evolution made a rebrand necessary to better reflect its core values and better serve the brand’s community. For that reason, Tribe turned to br...

Read More

#TransformTuesday: 4 September


Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

Read More

Davidstow Cheddar cheese rebrand draws inspiration from place of origin


Cheese is a stable in the British diet, with Britain having approximately 700 distinct local cheeses, according to the promotional and educational body for cheese within the UK, the British Cheese Board....

Read More

Dog health supplement brand unites pet health and happiness

HGH 1.jpeg

Pet ownership is a lot like parenthood. Pet owners are always on the lookout for ways to ensure a happy, healthy and long life for their furry companions. For that reason, brand inno...

Read More

Brazilian bank follows custom typeface trend


Following big brand such as Airbnb and YouTube, Itau Unibanco, Brazil’s largest bank, has launched a custom typeface bearing the bank’s name. The new typeface can be used in every aspect of the brand, like presentations, circu...

Read More