• Transform magazine
  • December 12, 2018

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Melina Thalassinou

Rare brings back trust to dairy products

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Dairy products have been on the receiving end of bad press recently, with dieticians, doctors and public health campaigns warning about the concerns of dairy consumption, not only for people’s health, but also for animal welf...

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#TransformTuesday: 23 October

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

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Five minutes with Mark Davis

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The co-founder and creative director of integrated branding agency me&dave, Mark Davis, discusses the use of brand language and its work with Anco&co What brief did Anco&co appro...

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BrewDog employs mythical creatures for beer launch

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BrewDog, the multinational brewery and pub chain based in Ellon, Scotland has brought out a new lager offering to take the place of the recently discontinued Kingpin. The new addition to the canned rage is called Lost Lager an...

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#TransformTuesday: 16 October

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

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Amsterdam in over its head with tourism

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Over the past few years, the number of tourists visiting Netherlands’ picturesque capital, Amsterdam, has dramatically increased, with the city expecting over 18m visitors this year, a number that is believed to reach 30m in 2...

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Dynamic identity for Genius ‘Good for the Gut’ sub-brand

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Genius Gluten Free, the bakery line that offers free-form products for people with dietary restrictions, has released two wraps in its ‘Good for the Gut’ range, which is set to roll out six products this year. The visual ident...

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FutureBrand Index examines brands that stand the test of time

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Achieving timelessness is a challenge for people and brands alike. Targeting well-informed and ethically-driven Millennials, a sense of purpose along with a unique brand experience are two key factors in determining the lifesp...

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Mr Kipling's cake is for life, not just for birthdays

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Cake is like pizza; even when it’s bad, it’s still pretty good. But when the craving strikes and consumers browse the supermarket isles overwhelmed by choice, it’s not flavour that will lure them in, it’s packaging....

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#TransformTuesday: 9 October

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

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