Chinese airline fights back December 19, 2014 | Transform
Determining, deploying and managing the employer brand... December 18, 2014 | Transform
#Transform Tuesday: 16 December December 16, 2014 | Transform
Magazine strengthens and shares travel brand... December 16, 2014 | Transform
Purpose brands Somerset House exhibition December 15, 2014 | Transform
Experts weigh in on employer brand management... December 10, 2014 | Transform
The simple life of mobile payments December 10, 2014 | Transform
Cathay Pacific’s subtle modernisation December 10, 2014 | Transform
Brandwatch: Sapphire-tinted glasses December 9, 2014 | Transform
Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays.
1. Online learning and creative platform developed by Google, Squared, was redesigned by Jack W Morgan to become visually …
Rebranding an institution as iconic, and steeped in history, as The Open golf championship brings a great deal of responsibility.
With this type of rebrand it can be difficult to achieve modernisation without upsetting the loyal fans that are integral …
As the squeeze on third sector income continues, charities are increasingly competing against one another for the hearts, minds and pockets of the public. With limited budgets, what is needed to succeed? Martin Rowlatt, who recently worked on the brand …
By Brittany Golob The brand experience at airline lounges rarely extends beyond free food and drink. For MyLounge, No.1 Traveller wanted to redefine the lounge, resulting in a considered, consistent experience that draws the visual identity into sync with the …