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Transform magazine | April 25, 2015

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#TransformTuesday: 14 April

April 14, 2015 |

Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays

  1. This rebrand of camel milk chocolates follows the Middle East tradition of rebranding local goods into high end products.
  2. Read More

Building brands and reputations

April 14, 2015 |

The Transform conference, Europe, takes place on Tuesday 21 April. Ahead of the event, our moderators have shared their thoughts. Drawing on their own experiences, the articles provide valuable opinions and insights.

The Transform conference will explore each of these topics in … Read More

Big brands buy .porn domain

April 13, 2015 |

A new development in the quest for brand security online sees companies purchasing potentially harmful new web domain names such as .porn, .sucks and .adult.

The new gTLDs will become available on June 1 and brands are already rushing to … Read More

City cycling

April 8, 2015 |

A new identity for Bike New York combines street culture with inclusive imagery.

The non-profit is the city’s advocate for cycling as a preferred means of transportation. The brand refresh by Pentagram, a design firm, seeks to engage the local … Read More