British bank’s rebrand signifies new priorities... July 21, 2014 | Transform
Comparable trademark valuations published in an online portal... July 21, 2014 | Transform
Index evaluates brand strength of top companies... July 18, 2014 | Transform
Airbnb identifies itself as a home from home... July 17, 2014 | Transform
The simple life at Siegel+Gale July 17, 2014 | Transform
Domestic violence charity rebrands to be more inclusive... July 16, 2014 | Transform
Typeface giant Monotype buys Font International... July 16, 2014 | Transform
Charity teaches female entrepreneurs branding strategy... July 15, 2014 | Transform
Brand consultancy joins circular economy group... July 11, 2014 | Transform
Apple is revealed to be the UK’s top storytelling brand.
The 2014 Brand Storytelling Report, conducted by AESOP brand and communications agency and carried out in association with OnePoll, is now in its second year. The survey polled over 2,000 UK …
Fonts and content that lend themselves well to translation could be a vital tool for global brands and their stakeholders.
The Horouf competition aims to raise awareness of the importance of type in design. The MENA-based competition recognises both Latin …
The globally distributed Nescafé coffee brand will this summer launch a new identity in a bid to appeal to a new generation of coffee drinkers.
All the brand’s products will share the same visual identity for the first time in …
Levi’s has launched a $96m global campaign to reinvigorate its brand and combat what has been dubbed ‘the Jeremy Clarkson effect.’ The campaign will use print advertisements, real-life customer stories, and a global TV and cinema spots to position Levi’s …