Recalibrating business for the 2020s: Brand purpose in a changing society *RECORDING AVAILABLE*
15:00 GMT,
Recalibrating business for the 2020s: Brand purpose in a changing society *RECORDING AVAILABLE*
Join Transform magazine for this 60-minute free-to-attend webinar examining the recalibration of customer engagement and brand management in this new, uncertain context.
Recalibrating business for the 2020s: Brand purpose in a changing society
The ways in which companies relate to all their stakeholders is drastically changing in a post-Covid-19 world. They are having to adapt their roles in society and focus on the challenging issues that will define the next decade. This webinar will examine the recalibration of customer engagement and brand management in this new, uncertain context. Speakers from purpose-driven organisations will share their experiences and outlooks for the future. The discussion will examine stakeholder engagement in 2021 and beyond. Speakers will explore the data-driven approach to brand management and the way brand design and implementation will affect corporate purpose.
Companies sharing their expertise on the day include Drax Group, GLIMMA, SUEZ and WWF International.
Missed this event? Register for the recording here.
When & where
Date: 9 February 2021
Time: 15:00 - 16:00 GMT
Free-to-attend online webinar
Sponsors
Supporting Partners
If you are interested in hosting a webinar on Transform magazine, please contact Lauren Ditcher.