• Transform magazine
  • July 21, 2019

Top

Melina Thalassinou

Miami Marlins introduce new generation of brand identity

miami_marlins_2018_illustrations.jpg

This is not the first time the Florida Marlins has undergone a drastic rebrand. In 2011, the then-Florida Marlins changed their name, logo, and uniform, in an effort to evolve, expand and reach new audiences. Almost a year ag...

Read More

Bank of America logo is the same, but better

Screenshot 2018-11-28 at 12.21.25 pm.png

Bank of America, the second largest banking institution in the US with an international presence in over 35 countries, has revealed a new brand identity, consisting, among other things, of a new logo designed by creative cons...

Read More

#TransformTuesday: 27 November

TransformTuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

Five minutes with Patrick Waugh

patrick-waugh-2a1b0046[1].jpg

Digital publisher Buro Global has revealed a new brand identity for Buro24/7, its luxury lifestyle brand, targeting the sought-after Millennial group. The new identity is a cleaner, more minimalist and sophisticated update of...

Read More

#TransformTuesday: 20 November

TransformTuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

Magazine that helps the homeless rebrands to address ‘big issues’

thebigissue.jpg

Weekly entertainment and current affairs magazine, the Big Issue, offers the opportunity for the UK’s homeless to earn a living through independent salesmanship. Vendors purchase magazines from the publisher and then sell th...

Read More

Five minutes with Alex Moulton

Alex Moulton.jpeg

Trollbäck+Company is a design studio dedicated to building strategic identities, sustainable brands and moving experiences. Chief creative officer Alex Moulton talks about the studio’s work and the challenges in today’s brand...

Read More

#TransformTuesday: 13 November

TransformTuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

Five minutes with Pam August

pam august.jpeg

Renowned low-cost Canadian airline WestJet, has recently undergone a rebrand, focusing on its shift into a global brand. Pam August, director of culture activation at WestJet, talks to Communicate magazine about the rebrand a...

Read More

Fine campaign for fine wine

Nyetimber_projections1.png

Local wine producer based in the south of England, Nyetimber, has collaborated with independent creative design agency Deep, to roll out a new campaign across the UK. The campaign was launched on the occasion of Nyetimber’s n...

Read More