• Transform magazine
  • March 25, 2019


Melina Thalassinou

Coffee company adopts new identity to ‘Unleash the flavour’


London-based creative brand agency Studio More has collaborated with Manchester-based coffee company Cool Cold Brew (CCB), working closely with its founder, to design a brand identity, that captures the essence of the brand a...

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New branding by Free the Birds reflects Girls’ Day School Trust’s values

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Carrying 125 years of heritage, the Girls’ Day School Trust (GDST) has built a name for itself, being considered as a revolutionary organisation for girls. Its pioneering nature has been highlighted for the past two years und...

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#TransformTuesday: 19 June

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Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays....

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#TransformTuesday: 12 June

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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A beer that saves lives


Non-profit organisations fighting for good causes help people in need daily. However, for charities to survive, they need to be inventive and imaginative in order to collect the funds they need....

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Bid brand leads Liverpool to secure World Artistic Gymnastics Championships

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Founded in 1903, the World Artistic Gymnastics Championships (AGWC) have celebrated the talent of over forty different countries. In 2022, Liverpool will host the AGWC for the first time in history....

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Cosmetics company uses coffee as main ingredient for natural friendly skincare


From the food and beverages to the cosmetic products sector, healthy living is becoming an increasingly popular phenomenon, with brands across all industries responding to the trend. This translates to adopting more healthy l...

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Havana Club reflects Cuban culture in new label


Following a trend that has been flourishing in the gin industry, where companies reinvent their visual identities in order to stay current and relevant, the rum industry may be taking a step in the same direction....

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IT organisation puts purpose at the heart of its brand


At the heart of every successful organisation, the key ingredient that keeps everyone focused and unified is purpose. Recently, this realisation has led companies to take determined steps towards building brand identities tha...

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Rebrand captures the spirit of Palmers 44 Dry Gin

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Gin has had a resurgence in popularity lately, meaning competition has increased, making it harder to stand out. For companies to stay relevant, it is necessary to reinvent themselves and rely on their brand’s heritage, stor...

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