• Transform magazine
  • May 04, 2024

Top

Articles

Opinion: Facebook goes corporate. The power of action, the promise of belief

5f12f4613c78c37009bc95fcbe54ac0749eaa558.jpg

As the dust has settles around the social media giant’s three week old rebrand, Vincent Roffers argues that real work has yet to begin...

Read More

Free The Birds Roams in Scandinavia

ROAM_Logo.jpg

Brand consultancy Free The Birds has created branding, packaging and a launch campaign for Scandinavian male grooming range Roam, which launched last week in Norway and Sweden and is set to launch in the US next year....

Read More

Emirates flies high in brand rankings

Emirates.jpg

Emirates airline, Saudi’s payment network mada and iPhone are the most recommended brands by consumers in the UAE, Saudi Arabia and Egypt, according to YouGov’s 2019 Brand Advocacy Rankings in the Middle East....

Read More

The Clearing designs brand to reflect Kerridge’s trademark approach

bull and bear3.jpg

The Clearing has created the brand identity for Michelin-starred UK chef Tom Kerridge’s new restaurant, the Bull & Bear, which opened last week in Manchester in the north of England....

Read More

Lavazza takes Path to compostable coffee pods

Lavazza1.jpg

Italian coffee brand Lavazza has launched fully compostable coffee pods with packaging design by Path. It’s estimated that 20bn coffee pods are used a year – enough t...

Read More

Insights: From Asia to beyond, through upstream creativity

Jolin Huan_Superunion_edit.jpg

Asian brand owners are benefitting from an increasingly sophisticated understanding of the power of branding. Jolin Guan discusses changing approaches to creativity A...

Read More

Five minutes with Amanda Jackson

AmandaJackson (1).jpg

With experience in packaging and brand design in the free from category, Amanda Jackson shares her views on personality, taste and standout packaging How did your wor...

Read More

Spotlight on Hollis

Hollis_new case study3.jpg

Reinventing its brand for a broader business remit, international expansion and digital-readiness, Hollis introduced an adaptable, illustrative and very orange rebrand...

Read More

#TransformTuesday: 19 November

4344c5be2496b8028e6da9b6f1da081c613da0e6.png

From conference hubs to business clubs, here is our pick of the latest rebrands. For more from #TransformTuesday, follow @Transformsays...

Read More

Positioning and brand architecture of Disney+

disney.jpg

Three days ago, Disney+ – the much-anticipated streaming service offered by the entertainment powerhouse – launched in the US, Canada and the Netherlands. With rollouts still to come across Australia, New Zealand and...

Read More