• Transform magazine
  • September 25, 2017

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Articles

Google breaks ground with ground-breaking geothermal tech brand

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Google has gone through major changes in the past five years that have resulted in a variety of brand extensions and technological innovations. First, Google rebranded itself as...

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Danone rebrand communicates sustainability goals

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The Danone Manifesto states, “We carry forward our mission to bring health through food to as many people as possible and our dual project for business success and social progress, while reflecting our values of humanism, ope...

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Green houses for Sapphire distillery

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From Cuba to Hampshire, Bacardí has taken its environmental responsibility global. Its gin production process, based in England, is part of a strategic approach to design that reduces the company’s environmental impact. Hass...

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Five minutes with Robyn de Villiers

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In her guest lecture for the Maggie Nally Memorial Lecture 2017, CEO and chairman of Burson-Marsteller Africa, Robyn de Villiers, discussed the opportunities facing PR and communications practitioners across Africa. Here, de...

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An audience with Al Gore

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In recent years, brands of all sectors have championed efforts to make whichever industry they operate in as sustainable as possible. Born from a need to alleviate climate change, minimise the risk of catastrophic climate eve...

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Sustainable futures: McLaren

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The first carbon-neutral Formula 1 team, McLaren’s approach to sustainability is all- encompassing. It impacts the organisation’s corporate strategy, and ensures that it will continue to thrive in a fuel-scarce future. Amy Sa...

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Sustainable futures: The Body Shop

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Known for its ethical trading and business practices, the Body Shop’s commitment to sustainability is a quality imbued throughout the entirety of the organisation. How have its policies changed the cosmetics sector as a whole...

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Sustainable futures: Enel Group

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Renewable energy is no longer the dream of environmentalists, but a real and growing source of fuel provided by the world’s leading energy companies. Amy Sandys reports on Enel Group’s renewables expansion and branding strate...

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Going nuts for nuts

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Creative agency, Kingdom & Sparrow, branded Pistachio Provenance with a contemporary new design and website. With its striking and smart packaging, the recent launch should help...

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Open to sustainable energy

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In an era where energy security and renewable alternatives are increasingly at the top of political, economic and environmental agendas, positioning conventional energy companies as a preferable alternative to their competito...

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@transformsays

Hospitality brand experts take centre stage at tomorrow's @ExCeLLondon Restaurant and Bar Design Show 2017:… https://t.co/ihkEpS9RV8
Flagship @BBCRadio4 programme #DesertIslandDiscs launches #rebrand based on watercolours: https://t.co/JmqcK1ublL https://t.co/eHpVwylskQ
Creative agency @D8_uk updates visual #identity for @BBCRadio4's flagship programme, Desert Island Discs:… https://t.co/1ltwpOhzfk